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Published on:

4th Apr 2021

Getting Real with Mike Gunderson — Gunderson Direct

Have you played small in your business? Are you still playing small and hesitating on some core moves that you know will move the needle in your business a lot further? Today’s entrepreneur has some solutions for you!

Mike Gunderson is the Founder of Gunderson Direct, Inc., a direct marketing agency that helps businesses drive new leads and close more sales through traditional offline channels, especially direct mail. He is also the Founder and CEO of Respond Fast, a voice technology company that helps offline marketers connect with customers through smart speakers.

Mike was looking back in some of his old files back when he was a kid and he saw that he did have some entrepreneurial tendencies. He was the founder and president of his neighborhood clubhouse. It was in him at an early age to start something from scratch.

Throughout Mike’s corporate career, he always maintained a bit of a freelancer career on the side. He thinks it’s important to have a side hustle of some kind or hobbies of some kind. He even encourages his staff to take on additional freelance projects to keep the creative juices flowing.

 

Interview Links:

Gundersondirect.com

Mike on LinkedIn

Sponsored by: Eonetwork.org

 

Resources:

Scaling Up Workshop: Interested in attending one of our workshops? We have a few $100 discounts for our loyal podcast listeners!Scaling Up for Business Growth Workshop: Take the first step to mastering the Rockefeller Habits by attending one of our workshops.

Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.)

Bill on YouTube

 

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About the Podcast

Scaling Up Business Podcast
Scaling Up Business is all about how a few companies make it...and why the rest don’t. Our podcast shows are drawn from the lessons of our coaching clients, coaching partners, and the leading authors that contribute to our Conferences and the Scaling Up best selling book by Verne Harnish, and the Team at Gazelles.

We’ll share practical tools and techniques for building an industry-dominating business. These approaches have been honed over three decades of advising tens of thousands of CEOs and executives and helping them navigate the increasing complexities that come with scaling up a venture.

We want to turn what can feel like an anchor, into the wind at your back — helping you create a business where the team is engaged; the customers are doing your marketing; and everyone is making money.

Each episode of the Scaling Up Business show focuses on one of the four major decision areas every company must get right: People, Strategy, Execution, and Cash. We'll share the tools and methods that have been used by more than 40,000 firms around the globe to scale their companies successfully -- many to $1 billion and beyond.

Running a business is ultimately about freedom. The Scaling Up Business show tells leaders how to get their organizations moving in sync, to create something significant, and still enjoy the ride.

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