The High-Stakes World of Event Production with Rennie Colelli
Why is creating memorable experiences more crucial than ever in today’s event industry?
In this episode, Bill speaks with Rennie Colelli about his inspiring journey from a teenage DJ to leading a top-tier AV production company. Rennie shares how he scaled his business twice, first in social events and later in corporate, emphasizing the importance of trust, innovation, and strategic reinvention. The discussion offers valuable insights for entrepreneurs looking to navigate growth, overcome challenges, and deliver world-class experiences.
Rennie Colelli is a dynamic entrepreneur who turned his passion for music and live entertainment into a thriving event production business, bb Blanc.
Key topics that Bill and Rennie explore in this episode:
- The challenges of scaling a business.
- How delivering unforgettable experiences builds lasting client relationships.
- Why corporate events offer broader opportunities compared to social events.
- Insights on technical innovations transforming live and virtual event production.
- How bb Blanc turned a holiday party from a declining tradition to a sold-out phenomenon.
- The significance of clear vision and ambition in scaling a multi-million dollar business.
Chapters in this episode:
(03:15) From Teenage DJ to Entrepreneur
(11:00) Scaling Rennie’s First Business
(15:22) The Decision to Start Fresh
(18:13) Breaking into the Corporate Market
(23:14) Navigating Growth
(34:10) The Future of Events
Thanks to Rennie Colelli for being on the show!
Connect with Rennie on LinkedIn: https://www.linkedin.com/in/rennie-colelli/
Learn more about bb Blanc: https://www.bbblanc.com/
Follow bb Blanc on Instagram: https://www.instagram.com/bbblancevents/
Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.
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This episode was produced by Story On Media & Marketing: https://www.successwithstories.com