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Published on:

23rd Jun 2021

265: Jennifer Hudye — Craft Your Vivid Vision

A vision is critical to your success, but how do you go about creating one? What pieces should you include and not include? This week’s guest has some answers for you today!

Jennifer Judye is the Founder and CEO of Conscious Copy & Co. where they help entrepreneurs communicate their vision and message in a way that inspires people to action. Jennifer and her team have supported hundreds of entrepreneurs through the Vivid Vision process (created by Cameron Herold), which helps entrepreneurs attract top talent, align their team, create key partners and vendors, and stay focused and motivated.

Jennifer was at a business dinner and randomly sat at Cameron Herold’s table. After speaking with him, she decided to read his book and craft a vivid vision for her new copywriting company. She wrote down big names in the industry that she would love to work with, and it actually came true!

The way Jennifer views a “Vivid Vision.” It’s like a sales page for your future. Cameron noticed that some of his clients were getting stuck in writing this vision down, and asked her to help his clients work on this critical piece. She agreed, and the rest is history!

One of the questions Jennifer likes to ask her clients is, “Do you really want this?” and “If this all comes true, would you love it?” She wants her clients to be aware of the golden jail cell and avoid it at all costs.

 

Interview Links:

Sponsored by: Sweetprocess.com

Jenniferhudye.com

Consciouscopy.co

 

Resources:

Scaling Up Workshop: Interested in attending one of our workshops? We have a few $100 discounts for our loyal podcast listeners!Scaling Up for Business Growth Workshop: Take the first step to mastering the Rockefeller Habits by attending one of our workshops.

Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.)

Bill on YouTube

 

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Scaling Up Business Podcast
Scaling Up Business is all about how a few companies make it...and why the rest don’t. Our podcast shows are drawn from the lessons of our coaching clients, coaching partners, and the leading authors that contribute to our Conferences and the Scaling Up best selling book by Verne Harnish, and the Team at Gazelles.

We’ll share practical tools and techniques for building an industry-dominating business. These approaches have been honed over three decades of advising tens of thousands of CEOs and executives and helping them navigate the increasing complexities that come with scaling up a venture.

We want to turn what can feel like an anchor, into the wind at your back — helping you create a business where the team is engaged; the customers are doing your marketing; and everyone is making money.

Each episode of the Scaling Up Business show focuses on one of the four major decision areas every company must get right: People, Strategy, Execution, and Cash. We'll share the tools and methods that have been used by more than 40,000 firms around the globe to scale their companies successfully -- many to $1 billion and beyond.

Running a business is ultimately about freedom. The Scaling Up Business show tells leaders how to get their organizations moving in sync, to create something significant, and still enjoy the ride.

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